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Mar 19, 2023

When a person goes for a job interview or when they are introduced to someone for the first time, the impression that is known as "first impression" is critical in determining how things will go.

In fact, research says that the first 40 seconds is what can make or break a job interview.

And this: In a jury trial, the...


Mar 12, 2023

Jerry McGuire is one of the best business movies ever produced.

Jerry's life changing mission statement scene is six minutes of pure entrepreneurial gold in this episode I outline why!

Show Links

Click HERE to watch the scene

Grab some great USP training here petergianoli.com/usp - How to Develop a Razor Sharp Unique...


Mar 5, 2023

Boomers are rich.

They bought houses when they were affordable and sold off at the right times. They purchased hovels downtown, they sold for millions. Didn’t know how to pick stocks so invested long-term, a boring yet profitable strategy.

Patience and delayed gratification have been virtues.

As the wealthiest...


Feb 26, 2023

We all know that a key component of any marketing strategy is to get your customers to talk about you and share what they have purchased with their network. But did you know this goes both ways? 

It takes more than just getting people to buy from you, it also means making sure they actually consume or use the products...


Feb 19, 2023

The wealthy person is a complicated creature. 

Research indicates the typical top-end-of-towner seeks incremental steps up, in a lot of things, makes major steps up, in one to three things, and remains unmoved by luxury, brand, experience or other factors in many other purchase categories. 

The wealthy are...