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Aug 26, 2019

How to rewrite the story in the minds of your customers, your friends, your family, and maybe even your spouse.

In today’s episode I talk about how to tell stories that trump other people’s and that’s what let’s you sell just about everything. Here are some of the amazing things you will hear in this...

Aug 20, 2019

In this podcast we discuss how to add a point of difference to your marketing in strategy, follow up and conversion.

I outline a real life case study - discuss its results so far, the issues we are facing and the strategy we have agreed to proceed with in an attempt to increase conversions.

  • How to add a point of...

Aug 13, 2019

It’s easy to spot a big idea because it’s usually followed by the thought that it will never happen.

In The Science of Getting Rich, published in 1910 (find the free e-book online), Wallace Wattles examines what separates those who make it big from those who always seem to fall short of their goals. According to...

Aug 5, 2019

Recently the market gave me a great lesson.

When it comes to marketing it's okay to assume, it's okay to make assumptions, but it is at your peril if you become pig headed and think you are always going to be right.

The market isn't always as predictable as you think. The market can often throw up a surprise or two. As...