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Sep 20, 2021

This podcast is about the Guy Sebastian controversy, and why I believe he has made a faux pas on withdrawing his support of the #VaxTheNation Campaign.


COVID lockdowns have obviously crippled Australia's entertainment industry. So they launched a #VaxTheNation campaign urging Aussies to get vaccinated so live entertainment can return. 


Australian musos, including Guy Sebastian and many others, got on board. They joined forces with major record labels, ticketing agencies and festival organisers.


For some bizarre reason, Guy Sebastion withdrew his support of the #VaxTheNation campaign.


This controversy isn't really about vaccination. It is about having an opinion, a stance, being authentic and genuine. There are many things you can learn from this and get to know how you attract and bond in a crowded marketplace using the Credo Technique.