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Sep 13, 2021

Recently I received an email complaint from one of my client's avatars. 


The email says, "Peter, your continuous autoresponders are driving us mad. An occasional one is wonderful! A deluge, No, thanks. Signed off.


It is essential to recognise what our clients or potential clients think, feel, fear, aspire to, their shortfalls, and strengths are. I urge people in marketing to be mindful of their client's avatars every time they communicate with them.


Here are my thoughts about this. Learn more about the reason for my podcast and what you can take out of it.


I also learned something from this. “I am not perfect, but I am perfect for you”. A quote from Grace Jones.