Dec 30, 2019
Do you know which page on your website is the most likely to be visited by your visitors? If you check your analytics - I imagine your About Page will be one of the most popular.
In this podcast I outline 7 ways to make you About Page more effective in converting visitors into prospects.
7 Ways to Create a Better”About Page” For Your Website
A year ago I was reviewing my own websites statistics and to my surprise my About Page was in the top ten most visited pages of all time.
Prior to that I hadn’t really given my About Page much attention – I viewed it as an obligatory page and had not really spent any time on it.
But when I realised how often it had been visited, I very quickly realised the value in getting it into shape. I needed to focus on this page my About Page
When you think about it, it makes sense for your About Page to be visited as often as it is. If your website attracts any traffic, then it is not unusual for your visitors to want to check you or your company out.
Consequently I focused on improving my About Page and results started happening quickly.
Here are 7 Key ways to Improve your About Page
While you are at it you might want to create a separate About page for your Twitter profile. This is a way to make your page more specific to Twitter followers. This is the page I then link to in my Twitter profile.
If this podcast has been of interest to you please visit my blog at petergianoli.com/about-page-opportunity where I outline this information in more detail plus proved you with 3 more things to do make it in 10 in total.
Whats more whilst you are there you will see I offer you an irresistible opportunity
That url address again petergianoli.com/about-page-opportunity