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Feb 22, 2021

Let us be honest, by and large it is a crowded market.

The likelihood that your product or service is so unique that you do not have any competition is as rare as a Fremantle Dockers premiership :)!!

We need another Real Estate Agent (not), nor do we need another Coffee Shop, yet, new market entrants are constantly...


Feb 15, 2021

This podcast outlines how easy it is nowadays to position you and your business as a voice of authority. 

By following this advice you will position yourself so that your dream clients will be exposed to you and your message on every platform that they live on.

Now this isn’t for people who are just dabbling. This is...


Feb 8, 2021

The worst number in business is one!

The best number in business is many. It starts with two, but as quickly as possible you should grow the number to many.

This podcast episode outlines why and how many is your friend.


Feb 1, 2021

To prevent your successful business from dying, heed this warning now.

In this episode I provide a warning of why you can never stop oxygenating your system. Here is some of the advice in this episode:

  • Find out how I learnt to always oxygenate the system.
  • See what kinds of things you can be doing to keep...


Jan 25, 2021

The difference in results of your marketing is around the willingness to do deep thinking about your customer. To not be lazy, to not be sloppy and above everything else not be guilty of Lazy Marketing.

Podcast Transcript

Here’s an example. You take two people.

They each make $300,000 a year. They each live in $1...